By By Author | On March 8, 2006 | In Book-Reviews | Rated
Where Al Franken's's last book was Lies and the Lying Liars Who Tell Them was funny, educational, and inspiring, his new endeavor, The Truth (with Jokes) is scary and a little depressing.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
In The Heart of Buddha's Teaching, Thich Nhat Hanh introduces us to the core teachings of the Buddha. Namely, he outlines The Four Noble Truths, The Noble Eight-fold Path and several other basic buddhist teachings.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
Danny Wallace is an absolute legend. Not only did he stand up for what he believed in while paying a solemn tribute to his late uncle Gallus, but he also managed to write a witty, first-hand account of his boyish project to boot.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
In this age of proliferating products and high competition, the need for creating brand loyalty has become vital. Authors, Richard D. Czerniawski and Michael W. Maloney, through the pages of this book, underscore the need for strong power positioning of the brands to effectively carve a clear identity for the products.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
This book is not just another mill-of-the-kind of self-help books that are flooding the markets by the day. The author, popularly known as ‘Dr Phil’ by Oprah Winfrey fans, is a highly visible face in the ‘Oprah Winfrey Show’ from where he draws his famed status.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
Robert Rubin, who was the Treasury Secretary during the rein of Bill Clinton from 1995 to 1999, recounts his years in the halls of power, when the U.S. administration was called upon to make various tough economic and financial decisions.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
This is one of the few dedicated books that provide a complete inside picture of the makings of a great car manufacturing company, in this case - the BMW.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
Sales, is one of the most crucial aspects of business; in fact business can thrive only on effective sales. Cy Charney prescribes all the tips and techniques to ensure success in sales.
By By Author | On March 8, 2006 | In Book-Reviews | Rated
Marshall Frank, author of six books, has proved an exceptional ability to write absorbing who-dun-it’s time and time again. According to his website he is able to do this by embellishing on real life experiences during his 30-year career investigating homicides in the Miami-Dade region of Florida.
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